Did you pre-order the Xbox Series X or Xbox Series S? Then you can relax and look forward to the launch. One month before the release of the two next-gen consoles, Microsoft really gets the marketing machinery going with prominent support: Under the motto "Power your Dreams", with cool music and impressive visuals.
If Microsoft has its way, fans with Xbox Series X and Xbox Series S will start the next generation of gaming on November 10th, "lively and dynamic game worlds, breathtaking speeds and brilliant image quality", according to the group, then inclusive. The campaign under the motto "Power your Dreams" now marks the start of worldwide marketing, which will set the mood for the launch with a visually and musically impressive trailer.
No expense spared
No expense spared: What is otherwise only known from Jurassic Park, Microsoft has now also written on the flag for the remaining waiting time for the leeks from Xbox Series X and Xbox Series S on November 10th. In the lavishly produced launch trailer “Us Dreamers”, the Oscar-nominated actor Daniel Kaluuya ventures into the world of dreams. The actor, known from blockbusters like Get Out or Black Panther, travels in the trailer through well-known game worlds and shows a little of the power that seems to be under the hood of the next-gen console.
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The spot is musically framed with the piece “No Ordinary” by Labrinth. The multiple platinum singer, songwriter, producer, Grammy winner and composer of HBO's "Euphoria" provided the background music for the spot and thus accompanied the storytelling and visual effects of "Us Dreamers".
In fact, it's hard to resist the joke: Microsoft's Xbox Series X is really a hot thing!
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