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News and tests about board games, games and entertainment > Articles > Board and card games > Spielwarenmesse 2024: the date has been set
Board and card gamesNewsNuremberg Toy Fair

Spielwarenmesse 2024: the date has been set

Andre Volkman
Last updated: March 22, 2023 19:50 p.m
Andre Volkman
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The date of the 2024 toy fair has been set. Photo: Spielwarenmesse eG / Photo: Alex Schelbert
The date of the 2024 toy fair has been set. Photo: Spielwarenmesse eG / Photo: Alex Schelbert
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After the successful restart of the toy fair, planning for the 73rd edition is progressing. The organizer, Spielwarenmesse eG, is now announcing the date, which is set at the usual time at the beginning of the year: from January 30 to February 3, 2024.

The new trade fair date results in an optimized sequence of days: instead of Wednesday to Sunday as before, the trade fair will in future be held from Tuesday to Saturday at the exhibition center in Nuremberg. This decision was preceded by the annual frequency analysis and the exhibitor and visitor survey, which is carried out among the participants of the toy fair.

According to the survey, Sunday proved to be largely unsuitable. The clear feedback came from the participants from Germany as well as from the international side. "On the other hand, there was a clear desire for an additional day during the week," emphasizes Christian Ulrich, Spokesman for the Board of Directors of Spielwarenmesse eG. "At the same time, we are taking into account the needs of the specialist retail trade, which plays an important role in Germany in particular, and are keeping the trade fair Saturday for them." By choosing the new date, the world's leading trade fair is showing its proximity to the target group and is acting flexibly with regard to current market conditions.

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André Volkmann is a journalist who specializes in local news, games and entertainment.
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