According to a USA Today report, Amazon wants the publishing giant Electronic Arts buy. It is said that more information will follow later in the day.
A real race for acquisitions in the games market has developed. One of the biggest currently is the deal between Activision Blizzard and Microsoft. The Swedish company Embracer Group is also getting involved. Now Amazon is probably also getting involved: according to a rumor, Amazon wants the industry giant Electronic Arts Kaufen.
Amazon EA deal: Official information should follow
According to a media report by USA Today wants Amazon Electronic Arts acquire. The tech giant is said to have already made an offer to completely take over EA. Nothing has been officially confirmed yet, but that is set to change shortly if the report is to be believed. What's going on with the deal should be officially announced today.
The details remain unclear at the moment: information on the amount of the suspected offer from Amazon is not known.
Ultimately, the purchase would not come as a surprise: Electronic Arts has recently become the subject of several discussions about possible takeovers. Analysts have predicted that the publisher behind games series like FIFA, Madden NFL or Battlefield could be the next big target for acquisitions from tech giants. Earlier this year, it was alleged that EA was pushing for a merger or acquisition behind the scenes, with multiple companies in the pipeline, including Amazon and Disney.
Meanwhile, there is a twist: USA Today refrains from its own article. The reason given is that the source "GLHF", a company from Sweden and partner of the site from the e-sports sector, violated editorial standards and used an unchecked source. Industry insider Jason Schreiber also assumes, based on his previous information, that there is nothing to the rumor. The case now shows one thing above all: a rumor is a rumor – nothing more.
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